Playseat®’s technology driven innovation will create more opportunities for fans to experience nascar in ways not possible before. Going forward, nascar orientated racing simulators and gaming seats will be released over the course of the relationship, allowing fans to get as close as possible to the real nascar experience.

“We’re excited to team up with nascar over the course of multiple years and to unlock the true racing experience.” said fernando smit, founder and president of Playseat®. “as founder of the racing simulator solutions, Playseat® has always been connecting the real and virtual world. Working with real drivers to making first-class products and then making that knowledge and performance available to everyone in the world.